John Frieda blonde lightening shampoo lets you gently cleanse and lighten to create eye-catching blonde tones for a year-round sun-kissed look.
It’s expertly formulated with citrus and chamomile, and gradually lightens blonde hair without drying it out. It’s gentle enough for daily use, ammonia and peroxide-free, and suitable for all shades of natural, colour-treated or highlighted blonde hair.
